Placement: Consent Agenda
Action Requested: Motion / Vote
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Approve a License Agreement for Installation of The Port District Branding Lettering on Existing Signage at the Walgreens Store located at 1025 SE Port St. Lucie Boulevard.
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Submitted By: Frank Knott, Project Manager, Community Redevelopment Agency
Strategic Plan Link: The City’s Mission to enhance our community’s beauty.
Summary Brief (Agreements/Contracts only)
1. Prepared by: City of Port St. Lucie and Walgreen Co.
2. Parties: City of Port St. Lucie and Walgreen Co.
3. Purpose: To add The Port District logo (Gateway Signage) to the Walgreens store’s existing sign.
4. New/Renewal/Modified: New
5. Duration: 120 days from commencement of work and continued maintenance of the Port District logo.
6. Benefits to Port St. Lucie: Provides branding for The Port District by creating Gateway Signage.
7. Cost to Port St. Lucie (Annual and Potential): Estimated installation cost $5,000.00
Presentation Information: Staff will be available to answer any questions.
Staff Recommendation: Move that the Board approve the License Agreement for the installation of lettering on existing signage.
Alternate Recommendations:
1. Move that the Board amend the recommendation and approve the License Agreement for the installation of lettering on existing signage.
2. Move that the Board not approve the License Agreement for the installation of lettering on existing signage and provide staff with direction.
Background: The Port District Master Plan, adopted July 2021, identified the intersection of Port St. Lucie Boulevard and Veterans Memorial Parkway / Westmoreland Boulevard as a location for Port District Gateway Signage. On the northeast and southeast corners of the intersection there are two existing fountains with the previous branding of “Riverwalk North” and Riverwalk South”, respectively.
Along with the two fountains at the intersection, two additional locations were identified for Gateway Signage: the existing Walgreens sign on the northwest corner, and the existing Mobil Gas Station sign on southwest corner. The Gateway Signage utilizes the existing business signage and fountains while creating a sense of place for The Port District.
Issues/Analysis: N/A
Financial Information: The lettering fabrication and installation should cost approximately $5,000.
Special Consideration: N/A
Location of Project: Northwest corner of Port St. Lucie Boulevard and Veterans Memorial Parkway.
Attachments:
1. License Agreement - Walgreens
2. Location Map
NOTE: All of the listed items in the “Attachment” section above are in the custody of the City Clerk. Any item(s) not provided in City Council packets are available upon request from the City Clerk.
Internal Reference Number: 24225-08
Legal Sufficiency Review:
Reviewed by Elizabeth L. Hertz, Senior Deputy City Attorney. Approved as to Legal form and sufficiency by Richard Berrios, City Attorney.