Placement: Consent Agenda
Action Requested: Motion / Vote
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Approve lease agreement with the Florida Sports Hall of Fame Foundation to display sporting memorabilia at the MIDFLORIDA Event Center.
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Submitted By: Linda McCarthy, Event Center Director
Strategic Plan Link: The City's Goal of a high-performing city government organization.
Summary Brief (Agreements/Contracts only)
1. Prepared by: Linda McCarthy.
2. Parties: City of Port St. Lucie and Florida Sports Hall of Fame Foundation (FSHOF).
3. Purpose: To be a public benefit to the residents of Port St. Lucie and the local area; increase sports tourism and economic development.
4. New/Renewal/Modified: New.
5. Duration: Five years with five-year renewal option.
6. Benefits to Port St. Lucie: Elevates public relations image; the “official home” designation boosts the reputation of Port St. Lucie; sports tourism drives visitor spending; increases community engagement with the event center.
7. Cost to Port St. Lucie (Annual and Potential): $20,000 - $25,000; non-recurring expenses for memorabilia moving expense, exhibit cases, and exhibition installation services.
Presentation Information: Linda McCarthy, Event Center Director, and Rick Hatcher, Executive Director, Treasure Coast Sports Commission, will be available to answer questions or provide additional information.
Staff Recommendation: Move that the Council approve the lease agreement with FSHOF to display memorabilia at the MIDFLORIDA Event Center.
Alternate Recommendations:
1. Move that the Council amend and approve the lease agreement with the FSHOF to display memorabilia at the MIDFLORIDA Event Center.
2. Move that the Council provide staff direction.
Background: In June, the Treasure Coast Sports Commission approached the MIDFLORIDA Event Center to discuss a partnership to relocate the FSHOF from the Central Florida Visitors Center in Davenport, FL to Port St. Lucie. After evaluation of the 1,000 square feet of space required to display 55 exhibits, it was determined that the Center’s former Café space and portions of two lobby walls would be the ideal site for this new tourism attraction. The FSHOF currently attracts over 50,000 visitors annually. If approved, the FSHOF would open in February 2021. Specific hours of operation are to be determined soon. The Florida Sports Hall of Fame recognizes and honors Florida’s greatest sports figures and events, and leverages this collective celebrity to promote fitness awareness, education and sports activities among our State’s youth and adults. Tiger Woods, Pat Riley, and Alex Rodriguez headlined the 2020 Florida Sports Hall Of Fame Induction Class.
Issues/Analysis: N/A
Financial Information: Estimated non-recurring moving and opening costs are to be split equally, 50/50, between the City of Port St. Lucie and the Treasure Coast Sports Commission under a Memorandum of Understanding. The City’s portion would be paid from the MIDFLORIDA Event Center’s promotional activities budget, account 7500.
Special Consideration: N/A
Location of Project: MIDFLORIDA Event Center
Attachments: Lease Agreement
NOTE: All of the listed items in the “Attachment” section above are in the custody of the City Clerk. Any item(s) not provided in City Council packets are available upon request from the City Clerk.
LEGAL SUFFICIENCY REVIEW:
Reviewed by Melany K. Crawford, Chief Assistant City Attorney. Approved as to Legal form and sufficiency by James D. Stokes, City Attorney.